The problem with "Big Data"

Randall does actually speak like this in person(to an extent).

Regardless of that, he's right on the substance of the post, and probably on the level of frustration.

He mad.

What do you mean "trying to be notorious"?

I found the entire article to be effing hilarious. Great writing style. And useful info too- I work in a place where we encounter this stuff, and it really is all about asking the right questions.

No I don't think that's right. Randall's complaint is that there are people fetishizing big data, as well as cargo culting.

As a stats person, I've seen lots of job postings for "data scientists" that are along the lines of "We need someone to turn our massive amount of data into profit!" I hesitate to name names, but if you search for data scientist jobs you will see what I'm talking about. My reaction is always, "Great, but what business question are you trying to answer?"