Why Did Google+ Reject ABC's Profile But Pimp Out Mashable's?

Google has a brand beta program. Perhaps Mashable applied and was accepted, and ABC either did not apply, or was not accepted?

Leo Laporte wrote about this, explaining why the TWiT brand is not on Google+ yet: https://plus.google.com/101261243957067319422/posts/UYLdVpRq...

Of course Google leaves the tech news sites' profiles up. They want the coverage to keep the product positioned in a good light with the publications that will keep it top of mind with the early adopters who will give it the momentum it needs to keep growing.

If they shut down those press sites, they'll pay less attention, write about "inflexible Google" and risk spoiling the current bromance between the early adpoters and Google+.

So while it is inconsistent, not "fair" and completely transparent in it's aim, it also makes total sense.

"Of the 40 tweets since its launch, the Google+ Twitter account has given 14 links to Mashable.”

The google+ twitter account has less than 1k follower, those links aren't worth much at the moment.

Mashable has renamed their account to be an individual (Pete Cashmore, the CEO).

"Mashable will be launching a new business profile and building it up from scratch once business accounts are available.

This account will continue to exist, but going forward it'll have my name and picture, and I'll continue to post here."

https://plus.google.com/101849747879612982297/posts

In the Update it says Mashable has html code in its post but I don't see it? I only see the <i></i> tag in Clinton's post.

Mashable reported that businesses would not be allowed on Google+ back in the first week of July.

Looks like the Mashable Google+ account is gone...

"Mashable has a pony!"