I personally wish the wording was slightly different.
Something like Deny Tracking Allow Tracking
instead of the "Ask app not to track" I have to read the prompt a few times to make sure i pick the right one
Something like Deny Tracking Allow Tracking
instead of the "Ask app not to track" I have to read the prompt a few times to make sure i pick the right one
But yeah, my preference would be just something like "Do not track".
1) It denies the app access to the IDFA identifier that is used for tracking. This is 100% reliable, apps just will not get this if you click "Ask app not to track".
2) It signals to the app that it is not to track you using any other method either. There is no technical way to enforce this, so it is up to the app developer to honour this themselves. Apple will do some checks to make sure you follow this, but there is obviously no way they can detect this reliably. All they have is the threat of kicking you out of the app store if you get caught.
https://9to5mac.com/2021/04/27/what-does-ask-app-not-to-trac...
https://www.reddit.com/r/ios/comments/ma7gwx/why_does_it_say...