In reality, the switch from Analog to Digital means that while people in Urban areas have more clearer channels, people in rural areas (who could watch snow covered analog TV) now have fewer if any channels.
Even if a mathematical calculation says that my TV should work great, I still have nothing if I can't pick up any channels.
Maybe television stations did not care enough about broadcast anymore to invest in digital broadcasting capability that matched the power of their old analog broadcasts.
Another is simply self-selection bias. When a rapid technical transition takes place, the average reception might improve significantly, but you can't guarantee it for everyone. A slight frequency change, a reflection pattern can drastically alter the signal intensity in a certain spot. But you will only hear from people who happened to have good analog and lost it, those with bad analog had already moved to cable and are unaware that good terrestrial digital has become available.
My experience with Freeview in the greater London area was very positive, with a very simple antenna I was able to get around 100 channels, the vast majority in perfect quality.
The newest ATSC3.0 standard has a somewhat richer toolbox allowing the optional use of 1024 or 4096QAM vs 256QAM for DVB, more advanced LDPC error correcting codes, LDM multiplexing and MIMO. The industry seems to believe the added complexity is not worth the marginal benefits.
The fundamental difference between Europe (or at least UK) and US seems to be the concern regulators had for improving over the air TV. So while in the UK, the move to digital was employed to broadly improve the offering and reception quality, in the US there was less concern and the stations found the death of analog a good opportunity to close down transmitters, recover spectrum and remove free programing.
This may have coincided with lower investment in broadcast, anyway. Replacing the transmitting equipment, don't care about providing as much range as the much older, analog equipment did, because the per-viewer value has dropped enough that it's not worth it to reach rural areas, so you cheap out on both equipment & broadcast strength.
The Shannon limit for a 5Mhz channel with 20 dB SNR is 17 Mbit/s and latest DTV standards approach this, easily 10, maybe 15 Mbit. That's enough for a HD channel in perfect quality or many more in SD.
So the problem is not with analog vs digital, that debate is long settled. It's the specific tradeoffs made when digital TV was deployed.
ATSC 3.0 is supposed to fix this, but brings with it its own feature bloat.
I don't think asking people to run a proper antenna is asking too much, especially for all the benefits digital brings in.
Digital if the stream desyncs it pretty much will be out for 30-40 seconds at least for me. Then repeat every few mins. With analog while the signal was bad you could in a pinch still watch it. I knew people who watched 2nd-3rd gen VHS copies of movies at that time. They were not that picky. The color was gone and the sound worbled but they were just happy to be able to watch the movie. But if it just glitched out and died they would not have bothered. It was also they just did not know better was out there. I would show people a DVD and VHS back to back on a SD TV and they suddenly 'got it' that they had been watching snow. We look back on it now and see rubbish but at the time they were just happy to get anything.