The AWS or Azure price is high, but it's a scalable price, a real price.
The AWS or Azure price is high, but it's a scalable price, a real price.
Backblaze has been offering their 'unlimited data' for over a decade [1], and it hasn't ended badly for them yet.
It's fully sustainable because they only lose money on a few customers (like that one customer storing 430TB for $6/month [2]), while most customers use much less storage than that, so the service remains profitable overall.
The soft limit of its 'unlimited' comes from it being a personal-backup mirroring service and not a fully-external cloud storage, so the service only fits certain use cases.
[1] https://www.backblaze.com/blog/all-in-on-unlimited-backup/
[2] https://www.reddit.com/r/IAmA/comments/b6lbew/were_the_backb...
Also their upload speed is capped so you can't just upload at 1GB/s or max out your connection to ingest data into their system, like something you can do with S3.
Glacier Deep Archive is still the cheapest thing really at $1/TB, but the retrieval times and also egress data charges are a big catch.
Glacier/Deep is good, but with the 180-day minimum object lifetime, you want to be sure that the data is ready to go into the archive before pushing it there. (You can use tiered storage, but then you're storing all data in standard S3 for 30 days before it gets into Glacier, and that one month of storage in standard S3 will cost you the same as 10-months of Glacier storage.)
The web site is hosted through AWS S3 and the Cloudfront CDN. The "web side" is carefully optimized for storage and transfer costs. (Glad webp is good-to-go, I am hopeful JPEG XL rolls out fast.) With Glacer/Deep I can afford to archive the Camera RAW, superresolution PNGs and the other assets that go into the print sides just in case I lose my workstation and my storage server.
One of my (to be implemented) backup strategies was to use Glacier Deep Archive as last-resort recovery, and just stick yearly tarballs (e.g. 2018, 2019, 2020) in there. That should save me a bit on retrieval requests as well.
That might be prohibitive if you have a huge NAS to back up, but for moderately large amounts of data (say 5 TBs or less), it seems pretty reasonable.
For me Backblaze Personal is anything but a backup service.
I'm currently not backing that data up, though. It's not critical, and the chances of AWS losing it are low enough that I'm not too worried. The biggest risk would be myself accidentally deleting it.
One thing I have decided for sure, though, is that archiving lots of small files is awful. Much better to wrap them up in a tarfile, uncompressed.
I personally wouldn't recommend Amazon Drive as a backup destination to anyone.
https://www.backblaze.com/blog/subscription-changes-for-comp...