Sorry, that's just crazy. Of the billions of businesses that exist world wide, the only "business" that has ever gone that far has been government, the Nazi's.
This reduction of all business under the sky to a single variable, where everyone is evil as a function of profit is just silly. Also, businesses don't have to be outwardly visible in their kindness like Branson in order to be a force for good in the community. These are stories that never make the mainstream and yet, on the aggregate, are much larger than anything Branson has done on this front. A simple local example: Our largest boat dealer/manufacturer in the area pays for and supports all local aquatic programs for kids.
> This as opposed to non-profit or governments
The day you can name ten such organizations who have lifted billions of people out of poverty is the day this statement stops being silly. Until then. No. It's a fantasy.
Sure, the ideals exist. Great. They have done nothing (or very little) for the billions of people who have improved their lives because entrepreneurs, large, medium and small, have risked life, limb and treasure to chase a dream and, yes, profit.
Again, every time anyone has these thoughts they need to look around the room, what they are typing on, where they live and everything that has touched their lives (and, in some cases, kept them alive) and come to the realization that this stuff was not the product of a benevolent king, government or non-profit. So, how about we are a little honest about this?