But weren’t all those Google employees trained in the academy? Wasn’t this competition organized and designed by people in the academy? Who defined the goal, who laid not just the foundation but built the whole town? It’s clearly a positive collaboration.

In any case, left to their own devices, corporate R&D teams wouldn’t be able to define goals that work for their business. Like without the competition and goals being defined for them, DeepMind would be having meetings with brand managers about the avant- grade of ad tracking.