How to Stop Selling Projects and Become a SaaS

Our journey from a “clever consulting framework” firm to fully automating business coaching

A year ago, investors didn’t want to even consider my startup Panda Training. Peers I was meeting in the founder club LaunchClub were telling me that the biggest problem was our business model. Indeed, our revenue was skyrocketing on some months only to dry up only completely on some other months in an unpredictable fashion.

We used to be selling projects as a consulting firm would. We switched to being a product company.

We turned our business model around and became a SaaS company. The subscription business model is the holy grail of startups. It stabilizes revenue and attracts investors. Today I will tell you about our transformation and how you can get to the promised land too.