At a personal perspective it is best to quit most social media channels including Twitter for a daily surfing craving because only a handful people whom you care & whom you matter the most would be there waiting on social media. Most of my closed people miss the personal touch, some free time jumping around to the ground and spending time at some pals place and hate to talk on Social media while we can do many more things out of the Internet box. It's what matters. History of our online usage can be used by advertisers but not by our loved ones.