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Apple pumping iBooks into schools was a big coup for them in the early 2000s. A lot of people my age got into Macs and never got out of them, just because of that early exposure.

https://bangordailynews.com/2002/06/11/news/during-visit-to-...

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Yep. For me, I always “dealt” with Windows at school. Computers were just a device you were meant to wrestle with to get a job done and that was just an immutable truth.

Then I moved to a new middle school that would bring in carts of iBooks for us to do work on. Some things were weird (lack of a right click for one), but other things just felt incredibly natural and the design didn’t scream “soulless device for office drones.”

When my parents got me my first computer the next year, it was a Mac, and I’ve stuck with Apple for 17 years since then.

I'm from germany. Here Apple was never a huge player. I learned very late of its existence. My school was a so called OSZ (Oberstufen Zentrum) which is something like school a where you can gain work related diplomas. I'm really bad at describing this. They had a design and print department and they run all on apple.

I think the English term is vocational.

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