This is not for “marketing emails”. This is for spammers.
Spammers aren't necessarily evil, but definitely annoying, and annoying customers is a good way to lose them. It's easy to drink the coolaid and eat the dogfood when you're paid to like it or have a passion for creating it but potential customers have roughly the opposite incentive and it pays to remember that.
I receive a lot of unread, unwanted email from companies I pay money to every month. It's ridiculous.
There is no "and". If you default opt-in users, you're a spammer.
> Spammers aren't necessarily evil
What?
The emails are undoubtably spam, but (in my opinion) Unicef itself isn't an evil organisation.
My credit union sends infrequent warnings about recent phishing and scam techniques. I never opted in to those emails but they're not useless for everyone and possibly do net good.
I think a good heuristic is to look at the value provided in emails; if the recipient stands to benefit significantly more than the sender (on average) then it's not spam. Sure, my credit union has to deal with less hassle reversing charges or resetting passwords but it's quite a lot more hassle to be a victim of phishing or other scams.
Everything should require a confirmation before you assume it's valid. Not because it doesn't exist but because it might not be who you think it is.
No, since you signed up on your own volition, obviously they are not unwanted emails.
But I always uncheck the newsletter etc. box and still get tons of them. From legit companies. That's spam, and goes straight to junk mail.
My bank tried this during the start of the pandemic. Yeah, that kind of scummy.
"How to get CERB! Also, we're awesome and here are products to help you!"
(cerb == initial canadian relief payments)
Scum.
Otherwise it’s spam.