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Pricing is hard to find; the main site only says "Join today for $29.99 to start." which could mean anything ("$30 for the first month and $300/month after that")

I had to click through to the portal and then get past the kit to find the actual pricing. $30/month is quite reasonable if it works, and it'd be reassuring to see that up front!

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Thank you for this feedback because we are still trying to work out how to best present information on our website. Do you think the pricing should come up earlier on the homepage?

I don't mind scrolling down to find pricing information. It's not a problem to first describe the benefits and then to describe the price.

The problem is that you don't have pricing information on your homepage. "Join today for $29.99 to start." could mean anything: $29.99 for three days and then $200/week.

All you need to say is "$30/month" on your homepage somewhere and then I know what the price is.

If you don't tell me the price I'm going to assume I can't afford it :)

That makes sense, I will convey this to our team as we redesign the website. Thank you for the feedback!

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