This is a bad take on Peloton. Peloton made it subscription only because the default user experience had bad design in that treadmills can be pin locked only if the customer is subscribed. In order to compensate for the bad design peloton has offered 3 months of subscription for free and has promised to add the pin lock feature to non subscribers soon.

Not that I agree with anything Peloton has done in this situation, but you make it sound much worse than it already is.