Indeed. The quality of life that developed countries in the west currently enjoy is still the yardstick for poorer regions, as they improve their infrastructure and public amenities. To judge other people as materialistic while living in the lap of abundance and riches is hypocritical.
Countries like China and India are still in the industrialization phase as they pull millions out of poverty. India is far behind though, as the quality of life for an average person on the ground is still depressingly terrible. Sometimes I stumble upon random channels like this: https://www.youtube.com/c/WalkEast/videos - and the QoL in China is in the stratosphere compared with India.