I think you underestimate the power of the monkey suit! :)

Good point, though.

I made the assumption he was already milking traditional recruiting channels (monster.com) without any success.

However, I'd guess most people who are using traditional recruiting channels aren't going to be in a financial position to work for a bootstrapped startup. It would only be people currently employed and looking for another job that would be eligible.

Have you actually found startup talent for bootstrapped startups using traditional recruiting methods?