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Comment by felixmar | Hacker News Reader

    Super Secure
    Patent-pending technology guarantees the integrity
    of your loyalty program. GPS triangulation, velocity
    analysis, and statistical variation keep things secure.

Each venue gets one static QR code. A bit of fraud prevention based on location and statistical analysis does not seem "super secure" to me but perhaps i am missing something.

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"Super Secure" is obviously marketing copy and not an existing security spec. The actual security is explained below.

Can you link to the "actual security". I don't see it below.

Regardless, any small business with a loyalty program would pick up on some guy that comes in repeatedly for free stuff. Their reports would probably indicate it too. An electronic version like this is definitely more secure than a punchcard, which can easily be gamed by going to your local art store.

We started around the same time in Velocity, Waterloo but with a more secure patent-pending approach:

http://vimeo.com/22926049

hardware took ages to develop.. It still doesn't work for BB.. ;)

That looks like quite an interesting piece of tech. I'd be keen to see it in action.

I wonder why they do one QR code instead of letting them print out a week's worth of QR codes in advance or something actually secure.

That's definitely an option, but from a usability standpoint for business owners it's a nightmare (as they have to keep track of many things already). Seems easy enough, user study showed it was a pain point.

I agree current implementation isn't exactly ideal, but we'll probably find a good compromise soon.

Definitely agree that it'd be a nightmare for small business owners. Although this implementation does seem relatively easy to game it's a starting point. When it gets to selling to small businesses, simplicity of use is pretty damn important.

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