You have an asset (doesn't matter what it is). It's going up because the fundamentals improved, or because favorable press, or whatever. That's not a bubble. Stuff goes up all the time.
So people start buying it, because it's going up, and they want in on the action. That's still not a bubble. People buy stuff that's going up all the time.
Now there's new money flowing into that asset. So now the price goes up because of the new money flowing in, and the new money was flowing in because the price was going up. Now it's a bubble. But it's not dangerous yet. People can lose their shirts, but it won't hurt the overall economy.
It becomes a dangerous bubble when (lots of) people invest in the asset with borrowed money. Now if it crashes, it can take banks with it. If that happens at a large enough scale, you damage the economy as a whole.