Apple attempting to redefine Pro with FCPX

"Apple genuinely thinks that FCPX is a better piece of software than FCP7. It has the best technological foundation of any video editing software out there and is built for the 64-bit, multi-core, OpenCL world we are now entering. It is certainly more Pro than FCP7 in terms of technology and speed, and in many ways that’s how Apple is defining Pro.

Looking at the new FCP, it seems fairly clear to me that Apple wants FCPX to be a solid foundation that works for most people’s video editing needs. If you need more power or more features, Apple is pointing you in the direction of third-party plugins. It’s very clear from Apple’s literature about FCPX that third-party plugins are meant to bridge many of the gaps missing from FCPX."