For reference : https://deepmind.com/research
If that's "cutting edge ML", then going off my YouTube recommendations, we're back in another AI winter. If I watch one video from a channel I've not seen before, I'll get that channel recommended constantly even if it bears no resemblance to what I normally watch. On my Explore page, the first 22 videos (of which 8 are Fortnite-related!) hold no interest for me. My Home page is just channels I've watched repeatedly and/or am subscribed to. It's a mess.
I would guess about two thirds of the channels I consistently watch I originally discovered through algorithm recommendations. I think it works extremely well.
Every day, averaging 2-3 hours. It's background for working and foreground for evening viewing.
For me, probably 90% of what I watch I'm not interested in and often I'm repelled by. This is because I mostly watch to find out what things I'm not familiar with are.
For example let's say I'm a liberal. I'm not going to watch liberal political videos because I know generally what they're going to say and I don't need my political views stroked in order to be happy. But I will watch various other political videos, no matter how extreme or not, so I can be at least a little familiar with their behaviour and views.
YT can't cope with this. To their systems I seem to be randomly picking videos with no correlation with the subject matter or other users and no reinforcing pattern. It just gives up and recommends things based on the behaviour of the general population, as if they had no data on me at all.
If indeed it even is Deep Mind making those improvements, Google has lots of other ML groups, such as Google Brain, and these are more directly focused on Google products.
There’s no denying their academic success, or game playing etc, but as far as I can see, the data centre cooling bit is the only palpable (public) business success.
Did you mean to write DeepMind instead? If so, I don’t disagree.
[1] https://www.cnbc.com/2021/04/27/youtube-could-soon-equal-net...
Deep Mind is best understood as the following bet: if we can train an AI that can learn from "its environment" and do the sort of things a human would do in that situation, then we have achieved AGI and from that ... business ... will follow. Hence their focus on video games as a training environment.
This sounds intuitive but is actually a very agent-centric viewpoint and most AI doesn't resemble this type of thing at all. Most AI deployed so far doesn't have anything resembling an environment, doesn't have any kind of nexus of agency and doesn't need to actively make decisions that then feed back to its own learning, only make probabilistic predictions. And in fact you often don't want an ML model to train on the outcomes of its own decisions.