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Its an inventory problem.-

Also do you mean pre and post roll ads or the ads the creators them selves do ?

I'm paying for YouTube Premium, I haven't seen YT ads in years. I meant the ads that YouTubers put inside their videos.

Well the same problem exists there not many types of advertisers to go in for YouTube content.

Some of it is conservatism from brands but product fit is also a problem.

How else do propose creators make a profit or even cover their costs?