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Couldn't users just go through the reset password flow or did MoviePass disable that as well? Not saying this isn't bad just trying to understand how far MoviePass went to stop users.

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Not sure, but I would be happy if this case was brought even if users were still able to reset their passwords to access the service. This would mean that the FTC takes dark patterns that attempt to prevent a customer's rightful use of a service seriously.

If MoviePass had concerns about losing money on customers who had not violated any terms, the right thing to do would be to re-evaluate their plans/pricing.

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