Ask HN: SEO / Web site advice

My weekend project is not a webapp yet more of a 'brick and mortar' business; My wife and I have a Photography business in our area. While we advertise locally going to 'trade shows', make use of adwords, etc, we continue to battle with our search engine rank.

I'm a software engineer who's real focus is backend development ( client, server, gui's, distributed systems, etc.. ) so I don't really have experience in the SEO area.

Also if there is a designer out there who really thinks they can help us take our site to the next level we'd love to talk. You can contact us via our site or me direct, my email is my username @gmail.com

Our site: http://staticmoments.com