Trump ends blog after 29 days, infuriated by measly readership

Building it is easy. Getting people to subscribe to it (creating an account, downloading an app, etc) is really, really, really hard. So is getting them to check it often enough to not forget about it.

Social networks are natural monopolies. You go where your friends already are. Once there, you tend to stay there, rather than going through the whole process again on some other site.

In this case he appears to have half-assed it. It's not impossible that his following was devoted enough to jump through those hoops. He'd have needed a catchy app and a constant stream of content to make it engaging. Maybe a whole Twitter clone ecosystem might have done it, but that comes with a ton of headaches. (Even the free-est speech platform doesn't like being overrun with spammers, for example.)

Instead, he seems to have counted on his notoriety to do all of the work, and that was surely not going to cut it.

His followers may not have been the goal of Tweeting. They can be reached out to directly via email.

Twitter allowed him to reach reporters who read, spread, and amplified whatever he tweeted.

Their story at the moment is that the blog was a side piece. They're supposedly building an actual social network.

I suppose Mike Lindell can help with that. He has recent relevant experience.

This is a clear sign. If you get thousands of responses on Twitter, and no interest whatsoever on your personal platform, your only value to those who used to engage is the spectacle you created in that other environment. Nobody cared about what Trump was saying - they only cared about the excitement in the responses.

Twenty year old blog technology with no social aspect (and fake upvote buttons) is hardly spectacular. It's not the game changer he promised.

Does anyone have a link perhaps to an archived mirror?

Tangentially:

Trump's blog was styled like Twitter, complete with a "like" icon on each post. The button was broken; clicking it didn't do anything.

https://twitter.com/errorsgalore/status/1389741353144365056

>HOWEVER this is yet another indicator that our world runs through monopolies.

It indicates nothing of the sort. His site was on the public web, freely accessible to anyone with a browser. It was being shared on social media. There were no "monopolies" holding him back, rather, he's no longer politically relevant, so his garbage content isn't worth covering, and his base has all but lost interest in him.