Holy moley, thanks for the heads up! Your comment should be the top comment, given the business of business which for us non-US citizens still requires often interacting with the said polity!
Also - US, hello? That kind of sucks. Tourism would be a great way to integrate these areas more to the "western" spheres of business (I'm not saying that is a valuable value as such, I take no sides, but I presume US would consider this still advantageous to it's positioning).
When I read this news I immediately thought I could go and visit the ruins of Babylon (yes, I can go and see pieces of it museums in non-ESTA-nulling places but it's not the same thing). Now - ancient babylon vs. ESTA privileges? Oh man, choices, choices.