It’s conceivable to me that DIA looked at this situation, where small numbers of nefarious actors were able to manipulate the emotional viewpoints of millions of Americans, and went “oh shit.”
Maybe a task force was launched and somebody grabbed “UFOs” off the top shelf of conspiracies. From there they started planting the seeds of a long term disinfo drip campaign emulating QAnon. Since they’re DIA and not Ron Watkins, the Pentagon helps them amplify the campaign with some noncommittal “confirmations” of the “leaked” videos. Meanwhile DIA sends out its frontmen to proselytize to the cult and herd them deeper into the paddock.
This is the only scenario to me that is politically explainable and strategically understandable. One obvious motive for the DIA would be to control this crowd of people before an adversary does. Maybe they figure there will always be a baseline of people susceptible to conspiracy “movements,” so better to get ahead of it and keep any damage contained.
Or, I guess disclosure is coming. Trust the plan.