Which made me think: To a New Zealander, Kiwi is our word for ourselves (or the bird). You'll never see BritishIRC or AustralianIRC. It's odd to see a part of our national identity used like that.
(Not being too serious here: I also am well aware that our Kiwifruit exporters have done such a great job of branding that people overseas forget the "fruit" part, and just call them "Kiwis". So we did it to ourselves! Also, the bird came first)