Pdf.js reached its first milestone
blog.mozilla.com
blog.mozilla.com
By building things like Pdf.js and butter/popcorn.js and giving them away for other projects to use Mozilla gets to have the same impact and feedback loop, which helps to further their mission to improve the web.
Screenshots: http://imgur.com/a/hESRv
Most of the time, the user-experience problem with PDFs on the web isn't that a separate app has to be started to read the PDF, but that the information in question is in a PDF at all, when a simple HTML page is generally safer and more useful.