Take the letter people, for example. They will ridicule people for not understanding the difference between G and Q, for example. Phrases like "if you don't know what X means, you must live under a rock" are common.
Then you have the pronoun people who tell us anyone can choose any set of pronouns they like. They tell it's easy to relearn your native language and remember a set of pronouns for each and every person you interact with, from a basically infinite set of combinations.
I'm reminded of the secret languages children invent. But these are now adults doing it, at work. It's especially difficult for older people to change the language they use and can make them feel thoroughly alienated.