I'm a potential customer on this. I'm in the market for a vehicle, need a pickup and towing (no really). My hesitance still is charge time on trips. If I'm taking my kids camping or something, I really don't want to add one or more hours to the trip. IMO for this sort of thing to really gain acceptance mainstream, we need 5 minute charge times and battery lifetimes on par with ICE engine lifetimes (300-500k miles).

I feel like the industry is getting really close, and this is a solid effort that puts Tesla on notice, but not _quite_ there in terms of mass acceptance.