https://www.dictionary.com/browse/meat
We've used "meat" to describe lots of things that we eat for a very long time. This is purely bending the knee to a lobby and hyper regulation of enterprise. It makes sense since that's a core value of republican... wait a second! What's happening? What about free enterprise and not having to do things that go against your personal values in business, like serving The Gays or paying for birth control????
Nobody is fooled. It's called "Beyond Beef," not "Beef." This regulation would make it illegal to label something as "Not Chicken" because lobbyist convinced the state that Texans are too stupid and illiterate to recognize anything but the word "Chicken." Frankly, this law is f'ing insulting. I live in Texas and I know how to read.
Full disclosure: I'm not vegan or even vegetarian.