Show HN: "Startup Ideas We'd Like to Fund"

If you've been to the Y Combinator home site and read the "Startup Ideas We'd like to Fund" post, you'll see that one of the items is to "Fix Advertising".

If you've seen that item, and wondered where to start, I'm here to lend a hand:

https://img.skitch.com/20110629-1tyuy4fw4mq6wub6k8iram462f.jpg

About 6 seconds into reading this article, the entire page turned into an ad, separated me from my content and forced me to close the ad. Seriously?

The technology is there, I'm no developer but for the love of god...you want to fix online advertising? Start by not treating my screen as a page in a magazine.