I wonder if the fantasy epic will be more commercial than his previous book, Jersusulem, which seemed to often be going for a Moby Dick style of dry descriptive prose. He obviously can write in a commercial style if he wants, given his enormous commercial successes in comics.
Still waiting for The Moon and Serpent Bumper Book of Magic
Yeah, that was my first thought. We don't want fiction Alan, we want your book on magic.