If I want to sell art in a gallery, the gallery probably takes 50%; sure I could sell it online, but no one will see it, whereas the gallery brings customers to the art.
Epic wants profit without cost at Apple's expense, and if Apple if forced to accept this, then everyone else will suffer, except Epic.
You could make an argument that 30% is too high, but it's not a binary choice, 30% vs 0%. Epic thinks that it is.
Right now you have no choice but to buy Fortnite on the App Store. In the future you will have no choice but to buy Fortnite on the Epic Games Store. Customers don't really gain anything here.
I'm sympathetic to the whole software freedom angle and that end-users should be able to run whatever they want on their devices unrestricted but I could care less about publishers wanting to get around Apple's platform fees and store rules which for all their flaws genuinely benefit me as a user.
Like it sucks that it took total control, thousands of human reviewers and an iron fist to keep companies from getting away from bright line screwing over their customers but here we are.
If Apple rejects the app from being available in its store, then again that doesn't affect you because you want to use only Apple approved apps anyway.
If so, many thanks to you for your labor of love. I have been jailbreaking iPhones since 2012 with your help. I'm sorry that the corporate structure railroaded you.
I enjoy the freedom of going to a repository and building or download a binary without having to use Apple's centralized system. I like paying the developer directly if you want. I've done it with 1Password and other applications. They're high quality software.
Apple already charges everyone to put things in their store. $100 per year.
I’ve built widely downloaded apps for companies, featured in the App Store, with a small team of devs sharing one standard $100 account.
The goal here isn't to remove the 30%, it's to give the option for someone to develop an alternative way to host their apps, typically by use of their own store.
As we see on Android and even PC: many, many, many developers are fine paying 30% for that visibility, even if FreeDroid or Itch.io will let them keep 100% of their profits. This won't change much except for the billionaire companies who have the capacity to advertise themselves and deem 30% too much.
Would I rather have an open source system, including for my phone, that works as well as Apple things? Sure, but there is no such thing.
Most people will not be taking advantage of this option; many won't download outside the IOS store, and many companies won't make a new storefront to get around 30%. because hosting a storefront is expensive. Fortnite took themselves off Google play and they likely lost a lot of sales. But that's on them to decide.
Why is it a bad thing to give a dev a choice of hosting powers? If you don't, they find loopholes that inconvenience the user regardless. e.g. you cannot sign up for Spotify or Netflix through your IOS device.
It would be a significant barrier to entry for them to completely remove it, and I imagine they would lose many users if they did so.
The Epic launcher on Windows can’t provide more underlying functionality than Steam, but it can compete on pricing and features.
Plus, this case probably has pretty far reaching implications on the future of computing. If Apple is allowed to lock down their phones & tables, can they do so with Mac OSX? If Apple can do so with OSX, can Microsoft do the same and lock down Windows to prevent apps from being installed outside of their App Store?
If Microsoft can lock down Windows like iOS/OSX, can Dell lock down their servers to prevent other operating systems from being installed?
Have an app you want to ship? Apple gets to decide whether you meet "minimum functionality requirements". You cannot distribute your app to paying consumers without their approval.
Doing something truly unique, perhaps with some hardware in the phone? Apple may decide they simply do not want this feature in an app on the App Store. Which means you cannot distribute your app to consumers.
I'm less concerned about having other "stores," I just want a way to buy apps from legit developers that don't involve Apple dictating look and feel and entire feature sets.
You know, the same way I can purchase and run software on a Mac without Apple being involved in the transaction.
So while a few (like, literally 5-10) blockbuster game companies may take the PC launcher route if this wins, there are several smaller time apps that can benefit form this if the app store wasn't the only source of downloading here.
This is one example of a completely legitimate scenario in a very popular entertainment category and yet it's blocked because of Apple's arbitrary rules of what you can do on your own device.
Either way users should be able to choose what they install and from where.
This isn't a problem if Apple ups their game and actually competes to keep people on the App store despite having real choice.
We can go back and forth forever with what-ifs. It's nothing we cant overcome in the future.
That's a strange argument though. Apple forks over an advertising ID so that any app can fingerprint you with a single system call yet you complain that more apps might in the future fingerprint you themselves.
Without app review there would be no practical way for end users to avoid fingerprinting.
> That's a strange argument though.
Only if you don't consider consent. A user opting-in and enabling the advertising ID is very different from a bunch of apps using third-party SDKs to fingerprint their device without asking.
These kinds of theoreticals have likely already been addressed with Apple's biggest competitor. Androids aren't known to be virus ridden privacy compromising devices. At least, no more than any device with communication antennas installed.
I mean, statistically, they kind of are. From Nokia's Threat Intelligence Report for 2020 (https://www.nokia.com/networks/portfolio/cyber-security/thre...):
Figure 3 provides a breakdown of infections by device type in 2020. Among smartphones, Android devices are the most commonly targeted by malware. Android devices were responsible for 26.64% of all infections, Windows/PCs for 38.92%, IoT devices for 32.72% and only 1.72% for iPhones.
And as always, these cases come down to how many people really concern themselves with that risk. Windows has had that reputation, but it hasn't helped Apple that much in terms of Mac adoption, let alone Linux.
because many people commenting on security and privacy aren't necessarily experts on such topics. Their interpretations of what is secure or not comes from marketing and word of mouth.
If you look at the stats in an extremely stark interpretation; no device is perfectly secure (0%), but no device is so malware ridden that you are more likely than not to be compromised (50%). most users will be safe as long as they don't go out of their way to disable default security settings, and few need to. In that way, privacy won't be the main factor determining why a user purchases a device or chooses an OS.
In that respect, What a user feels (or what their immediate bubble feels) has more weight than any statistical reality. Or in other words, "mindshare".
I want Epic to win. Devs should be able to distribute their apps to consumers without Apple dictating style guidelines or which features are/aren't allowed on a general purpose computer. The iPhone and iPad are general purpose computers and Apple wants to pretend they are not.
I've shipped a ton of (legit, non-spam, useful, popular) apps over the years, but there are 2 I was never allowed to ship simply because they didn't fit in to Apple's rules... which were not even explicit, it tooks several rounds of review feedback to land at the final rejection.
Once that happened it made me wonder just how many products out there simply aren't allowed to exist or are intentionally handicapped because Apple said so. We should work to end it.
I could see Apple offering a new entitlement for payment processing, maybe with defined endpoints for canceling/managing subscriptions but 3rd party app stores open a whole can of worms. Can Apple lock down their private API's? Maybe, but I feel that will lead to a cat and mouse game where apps have lots of code testing to see what they can reach out and access on the OS version they are installed on. Sure, the FB through the official App Store won't be doing that but the FB distributed through Facebook's own App Store will. We've already seen what FB will do when given unchecked ability to distribute apps (see Onavo, FB's VPN to spy on users). Do you really think that end users will care that they installed an app through a seedy 3rd party app store? No, they will blame Apple if their data is stolen/privacy invaded.
I can already see the "promos" apps like FB or scummy games will run to get you to install them via some app store which isn't vetting the apps. "300 free coins if you install via AppStorez".
how does Google or Windows handle it? This idea isn't novel, and there are billions already spent on antivirus initiatives, regardless of how open or closed the platform is.
I wouldn't be surprised if people blamed Google for a variety of things they downloaded on Chrome or an android device, but I haven't heard much traction being gained on how responsible google is for what users download from the internet.
This is something that happens currently because Apple has decided they are the sole distributor of apps, with their explicit approval implying that the app is good and wholesome.
I think you only need to look to Windows and macOS users to understand that people don't hold the platform fully responsible, and rightfully so.
> Do you really think that end users will care that they installed an app through a seedy 3rd party app store?
Apple certainly will care, and they can and have rejected signing certs on Mac. For better or worse (Apple still having final say on what constitutes malware), I think this is fine (for now).
> Can Apple lock down their private API's? Maybe, but I feel that will lead to a cat and mouse game where apps have lots of code testing to see what they can reach out and access on the OS version they are installed on.
Yeah, sounds great. Look at where Windows security is compared to 10 years ago. Things get better over time and that only comes through testing the limits.
Apple has a lot of money and they can certainly hire the experts to work on these hard problems.
A lot of discussion has gone into what the 30% covers - it is arguably too high. At the same time, it would be interesting to see what Epic sees as the cost impact of hosting and distribution along with the cost of data security and what protection for their customers privacy they will put in place, were they permitted to have their own store.
It’s honestly a perfect example showing that Apple has little to fear - users have preferred marketplaces and are hesitant to shop outside them.
My biggest fear, although I don’t think it will ever happen, is apple being forced to support other stores on iPhone, and someone like Facebook moves their app over due to it allowing them to farm data, or games moving over using their own credit card provider and not knowing where my details are going.
I'm impartial to having a variety of payment options, some more expensive and theoretically trusted than others.
Assuming a competitive market the number of app stores and their markup should dwindle. It's not like we are overwhelmed with app stores on Android.
You already don't have any freaking clue where your credit information is being sold - I promise you it's being sold by your bank (Various "affiliated" 3rd parties pay the bank money for it). It's also being sold by most point of sale companies.
Apple is also using that data for its own ad sales.
Apple is also using your purchasing data to put small dev shops out of business - They intentionally target apps that they see making money through their payment systems, copy them, and then place their own software at the top of the store results. Very convenient for them.
Apple is also tracking when and where you use your apps (don't worry - All in the name of security [fucking /s]).
Your biggest fear shouldn't be having to think for a second before handing over your credit card. Your biggest fear should be that you've literally given the richest company in the world full control of your decision making processes, because they happen to be excellent at marketing themselves.
Google was that company 15-20 years ago, and look at how well that's working out for all the folks who are slowly trying to move away from that ecosystem now that it's become apparent that no benevolent dictatorship ever lasts - regardless of how great it is at the moment.
But if I’m going to share my info with someone, I would rather it be Apple than the likes of Google, epic, or some random app that’s allowed to take payments using whatever they want.
You're much more likely to have your card information stolen at a physical, point of sale location - Restaurant, gas station, clothing store, etc.
If this is really a concern you have, a disposable credit card is a much more reliable way to prevent unauthorized charges.
> But if I’m going to share my info with someone, I would rather it be Apple than the likes of Google, epic, or some random app that’s allowed to take payments using whatever they want.
You're already sharing this info with all of these folks, plus many, many, many more. This is what I mean when I say your bank is selling that data to affiliated parties.
Basically - what makes you think this information is private? Apple has it and uses it to make money. Your bank has it and uses it to make money. Apple happens to be large enough and enough of a monopoly that they can generate money from that information without directly selling it (at the moment, in some places). But they're doing the same thing - Profiling you to make money.
The second Apple thinks it will make more money by selling that information, they will. Not to mention it's a tad on the late side, since your bank is already sharing it everywhere.
This could potentially extend to the web as well. Apple already forces any web browser on IOS to use Safari underneath. So there's the potential that Apple could eliminate features from websites, such as the ability to play video, unless those sites pass the strict criteria enforced on native apps from the App Store.
> Apple is not a monopoly, so as far as I am concerned they have a right to charge whatever they want
The whole problem with antitrust cases however, is that they leverage their position and exclusiveness to do exactly that. So, your point that "it's not a monopoly because you can chose not to pay for it", is what people are pointing out might be missing the point.
https://www.cnbc.com/2020/10/06/house-antitrust-subcommittee...
I don't think it is unrealistic of me to assume that only a small portion of HN users have experience as legal professionals.
> Also, the level at what this is discussed requires only rudimentary knowledge of antitrust laws, and the applications. So it's not like "qualified to judge" has a degree in law barrier.
I think it kinda does. I am not an expert on the application of anti-trust law so if I told Epic that they are completely wrong they will rightfully tell me where to shove it because we have people who's entire career path is dealing with the intricacies of law. Some random HNer saying that they are qualified to judge this case strikes me as particularly arrogant.
> The whole problem with antitrust cases however, is that they leverage their position and exclusiveness to do exactly that. So, your point that "it's not a monopoly because you can chose not to pay for it", is what people are pointing out might be missing the point.
Apple doesn't have exclusivity of anything except on the product that they built and wholly own. Said product is not a monopoly either, since even in the market where it enjoys the largest share it is only about 50% [0]. In other words, I cannot fathom how anti-trust law applies since Apple doesn't have much leverage to abuse in the first place. Game consoles have a long history of exclusivity but no one seems to think that is a big deal. I have yet to hear a compelling argument why the iPhone is special.
[0] https://www.statista.com/statistics/266572/market-share-held...
Just to summarize, and also hit the nail on the head, and perhaps be less polite (not intentional, but sometimes it helps with clarity): "In other words, I cannot fathom how anti-trust law applies since Apple doesn't have much leverage to abuse in the first place", you are 100% mistaken on both accounts (though spot on, on the inability). The former misconception I've already explained, the latter is to be found in troves, the article I linked earlier has a good explanation on a lot of points, and unwillingness to educate yourself is also your own business. So, I'm chalking this up as a willful ignorance, which is fine. I'm not really interesting in arguing with you, or all that bothered with trying to convince you. So, I suppose we can leave it as is.
I would go so far as to say that the public consciousness probably thinks the same about the Google Play Store and Android devices despite it not actually being true in that case.
I disagree. I think the public knows software is locked to specific hardware (Windows vs. Mac, Android vs. iOS, PlayStation vs. XBox). I don't think they know that if a developer creates working software for their iPhone, the only way it can be distributed to them is through Apple's AppStore, which charges developers a 30% fee.
"The only way to get Cyberpunk 2077 is at the Microsoft Store. There's no other way to get the game"
Android has several different stores you can host on, and Epic is making their own store for Android. Google Play store still has far, far, far , far more marketshare than any other storefront. It's not even close. But I appreciate the OPTION for developers to forgoe that for whatever reason. Be it to support open source development (FDroid's MO), host content Google won't allow (adult apps tends to be the most common one, but I used some modded Youtube apps back in the day), etc. It's not an option 95% of people make, but contingency plans are always appreciated
using your logic, I don't understand why you would find the mere existence of these splinter stores offensive. don't support them with your money.
If Apple had a dominant market share to the point of being a defacto monopoly, then I might believe differently, but they don't.
That's the crux of the entire case, Yes. Jury is literally out so I won't make any judgement on how right/wrong it is.
I'll just note that "monopoly" isn't a clear cut case here. IANAL, but I imagine it very much depends on "accessibility" as well as market share. e.g. it's easy to walk across the street from walmart and shop at Target if they one day change policy. If you don't like android's play store, you can use F-Droid, Amazon's app store, and a few others that aren't beholden to Google's rules.
There's zero other stores to try without voiding warranty on IOS if Apple one day decides to ban a certain kind of app; for all intents and purposes, that form of app is banned from IOS if it's banned from the App Store. And buying an android is more expensive than walking across the street.
>Game consoles have had exclusivity pretty much since their inception and no one seems too bothered about it.
I don't mind the consoles opening up stores either. However, consoles are much more ephemeral than a PC/mobile OS, so the incentive for 3rd parties to make a store every 5-7 years may make the openness moot. So I see very little changing even if they get caught up.
Sony did lose a lawsuit over removing the very niche option for a PS3 to install another OS, so it's not like there is zero precedence there.