"Guys, I have the best idea! How about we make the car put the driver to sleep?
No, no, hear me out this is great. It only sounds dumb to dumb people without enough vision.
The way it works is, you make the car do almost all the work of driving for hours at a time, so that the driver can't help but fall asleep or get distracted by something else. BUT, here's where the really genius part comes in: The car can't really do the whole job of driving so, inevitably, cars will just plow right into things because the drivers will never be already alert and engaged in the task of driving when the totally expected unexpected happens.
... I know right? Right?
And just to make sure no one mistakes what the driver should do and what we want to happen, let's call the feature "Autopilot". It's not an autopilot, it's not even a co-pilot, because even a co-pilot is a full pilot in their own right and fully able to do the complete job and handle all situations on their own, but that's the genius part! Don't let the engineers call it "driver assist" or "extra eyes" or anything dumb like that.
This is gonna be awesome."