Higher level education is largely voluntary, and it's up to the person taking it up to decide what they gain from it. If they are only in it for a diploma, they'd get there one way or another.
To me, focusing on finding "cheaters" makes education a competition. I never felt cheaters got anything over me in my studies, and I never felt like I've got a lesser grade because of them. Does that happen in cases where you've seen "exam-sitting-for-hire" in action?
Even if you normalize your grading scale based on the students taking the exam right then, if your claim that "most students are honest" is true (and I believe it is), that should not affect any non-cheater significantly (unless you've got a small, non-representative group, but then normalizing grades is unfair to begin with).
So my question is: who are we trying to solve the problem for? What is the expected outcome, knowing that there will always be people who "cheat" their way through life too?