I built a whole business around giving straightforward answers. I remove superfluous text, and I use formatting to make my content easier to skim. There's no clickbait, no cookie notice, no newsletter prompt, no author bio and no sidebar content. There's just you and the answer you came for, and it loads in under 500 milliseconds.

This is working so well that it makes me wonder why other websites go out of their way to hide their answers. When I have simple gardening questions ("how much sun does [plant] need?", I have to click 3-4 results and scroll a few pages to get the answer. Even with a finely tuned ad blocker, the experience is infuriating.