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This is why we use Vault. Until recently, there was no good option to host it, so you had to manage it.

It's good to have independent competition in this space.

[I work for 1Password]

1Password is not competing with Vault. In fact we have very good relationships and mutual respect with HashiCorp on many levels.

Also Secret automation integrates (acts as a provider) with HC Vault[1]

They're not competing with Vault,they see this as an alternative for simpler use cases where Vault is overkill, or a complimentary product otherwise.

Also it would be cool to unlock the vault via 1password.