Speaking of Spotify, on one hand, I think publishers will drag it down while raising royalties as they see Spotify making profits. Essentially choking Spotify’s profit.
On the other hand, I don’t see them doing that so much that the only player left in the market is Apple who then will get to call the shots again like it did before streaming.
So, I think Spotify will survive, but barely. And that’s what the networks should’ve done to Netflix if they don’t want piracy in the future. Except Netflix doesn’t have to have everything in its catalog. It can certainly say no to certain media if the terms are unfair. Maybe the studios saw that and think there is no other option. Just thinking out loud at this point.