Shawn Fanning's Incredible Shrinking Pay Day: EA Bought Game Company for $15M, Not $30M
alleyinsider.com
alleyinsider.com
Current Assets: $1 million
Long-term assets: $1 million
Acquired in-process technology: $1 million
Goodwill: $9 million
Finite-lived intangibles: $6 million
Liabilities: ($3 million)
Goodwill? Finite-lived intangibles? And what were the liabilities that somehow led to cashflow into EA from Rupture/ThreeSF?Finite-lived intangibles include developed and core technology, carrier contracts, trade name, and subscribers.
I don't see the point of Rupture. A social network for gamers, linking their real life identities to their game identities and keeping all their friends up to do date on their latest achievements in game? (I'm not sure whether most gamers want to link their RL identities closely to their game identities; imagine applying for a job and having a Rupture profile come up in the top 10 google hits on your name...)
It seems vulnerable to being muscled out by improved networking within games; witness the example of Rupture itself, where its first beta implemented extensive integration with Blizzard's World of Warcraft, including creating profiles of players' equipment. Then Blizzard launched its own Armory, forcing Rupture to reconsider, leading to the design we see today, where Rupture serves as a "gaming aggregator and friend network," collecting Xbox Live feeds and Armory profiles, keeping track of changes, and alerting your friends.
All that said, congratulations to Mr. Fanning on the sale.