It does not mimic the brain's processing of information in ways that are superior to mind-mapping software and if you're going to assert that what's special about your software is that it does something for the first! time! ever!, you'd better be correct. What other information does the landing page/video convey?
That's not to say that Workflowy doesn't have value. I'm saying the value isn't being presented in a way that someone familiar with software in this space is going to believe.
If so, I think you're taking that too literally. All we meant was that WorkFlowy is a really easy way to organize your thoughts. When I was making the video, I did wonder if that phrase was a bit too bombastic, so I hear your point. However, we were just trying to create an exciting video, so cut us a little slack :)
Regardless, if you have any thoughts on how we should position it, I'd love to hear them.
I do think you're probably taking the video a little too seriously, though.
I also find mind-mapping studies fascinating. Many times I find myself starting to write in the middle of a sheet of paper and then making connections. I know this is not Workflowy. Can you give some good suggestions on mind-mapping software?
[1] TechCrunch article: http://techcrunch.com/2010/11/04/workflow/
I don't even get why the hp is funny.