Hmm... if a company blackmails people into submission, exploiting their economic dependence - we wouldn't call that positive PR. Branding success is "I love this company." and investing in long term goodwill of the brand. This is directly supported by the GP's link to the Pew research polls that show how they're squandering their reputation around the world.

What you are describing is Economic Coercion: https://www.csis.org/analysis/time-collective-pushback-again...