How to earn money from your free mobile app - part 2

Giving your app for free does not mean ‘not earning money‘ from it. Just look at the list of Top Grossing apps in the App Store and you’ll see that 6 out of the Top 10 apps come for free. In the second post of the ‘freemium app model‘ series we are analyzing the ways you can use your free app to earn money or generate business leads. You can incorporate mobile ads in your apps and earn money from impressions and clicks, promote other apps or products or offer in app purchases of (virtual) goods.