Yeah, I agree with the comments that the "for production apps" distinction is a bit weird. I would title it "We are building a Heroku-like experience for big cloud providers".

I can see the point of a service like this and the comparison is cool but there's no need to complain about Heroku, especially when the Gitlab services are not 100% equivalent. If you come for the champ, you'd better not miss and all that.