I would disagree with this statement, which is why I don't think there's much intersection. More and more people are seeing pick up trucks as a form of self expression and a status symbol (which might seem like a baffling statement if you don't live in the American midwest or south).

There's a non-negligible segment that has a lot of identity tied up in their current way of life, to the point that they see electric vehicles as a threat to them.

In short, anyone that unironically owns a set of truck nuts is not going to by a Cybertruck.

I think that people who actually use trucks because a sedan doesn't have the capabilities will consider the cybertruck a viable option as it definitely has a ton of positives, although I would be very weary of sing them in remote locations as there's no way they're as maintainable as a regular truck and extra electricity is a lot harder to find or transport in an emergency than extra gas.