Redesign.techcrunch.com
redesign.techcrunch.com
redesign.techcrunch.com
Video: http://www.youtube.com/watch?v=8MBZ8P7lm0A
http://socialblade.com/c/2011-06-13_1712.png
http://socialblade.com/c/2011-06-13_1713.png
http://socialblade.com/c/2011-06-13_1713_001.png
I also loved their work on Daily Beast and Vogue. Hard to make some real design statements on content sites.
Also the lack of adverts is proof it's a very early idea/prototype, proper design includes careful positioning of adverts for effective advertising and none ruining a users experience, they would never just dump adverts in after, so we can assume this is just a basic idea of what they want the site to look like.
I also like that it harkens back to the aesthetics of earlier net culture publications (well, to Wired). Seeing text overlaid with bright big blocky backgrounds on top of photos with huge comedy swaths of pixel coloring everywhere brings me back in a very positive way.
Given that TC is also an AOL property and the date on the most recent article is June 3rd, that would seem to suggest this is relatively recent.
But god damn is it ugly as sin.
I think the only thing that's turning people off is the intensity of the green in the graphics. With full picture content and ads, it looks like a design that's easily tolerable.
I personally think the text over picture isn't suited for a blog platform unless it's restricted to big feature articles. I don't read TC that much - do they even have content like that?
It's pretty deliberate though. Reminds me of a magazine.
Reminds me of Gawker redesign; can't wait for the fail.
Usability didn't look great.
But at least they made the page load faster. Techcrunch is horrible because it takes ages to load. They really need to optimize it.
My reason was this: What's the point of absorbing all that information everyday from sites when I'm not investing what I know into doing something. If you want to seriously get your startup off the ground, for me at least, the right thing to do was to quit TechCrunch, quit Mashable, quit Reddit, and severely limit HN, and actually start getting something done. I'm a much happier peaceful and productive person without the "latest news and opinions" being beamed into my head every few minutes. Mark Zuckerberg is wrong, information overload is real, information addiction is even worse, and once you are free of it, you don't ever want to go back.
edit: On one hand the widgets do bring in traffic but the sluggishness of the site might cancel that out.