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I think it would be helpful if you had a "Signup + QBO to Value from Pry" guide.

Also, can you speak to why you chose total spend as what you base your price on?

Yes! We've updated our landing page but our docs pages are still not updated yet. We chose total spend because our value is helping businesses manage spend. We also only have one benchmark - $100k/mo in spend. Our gauge is that anyone who spend more than $100k/mo are able and usually willing to be on the $100/mo plan.

FYI we spend more than 100k/mo because we're a reseller. This means we transact a lot of dollars, but it's not really "spend". Not saying you should optimize for edge cases like us, but giving you an explanation of a failure mode.

Yeah, we may move this to a $100k in expenses instead in the future. If your costs are in "COGS" then it won't count. For now, we do not allow for this because we don't want to incentivize founders to stuff as much stuff in COGS just to pay us $50/mo less. I have seen people do silly things like this before.

I'd love to sit on that board---

Chairman: WHAT THE #$%$ happened to our gross margins?

CEO: Let me tell you how we saved $600 on our new accounting platform...

More like: you know, we need to advertise to make sales so that’s like a cost of revenue... insurance too...

We ran into this at inDinero.

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