Yes, launching was a lot of work. My focus is on product. The real talent is a 3-person team in Croatia who I found via a HN "Who wants to be hired" post. We started April-2020. What you see today is the result of everyone working evenings and weekends, during the quarantine lockdown, while maintaining a full-time job.
Much respect and love for: Bruno, Ivona and Kresho. They are an excellent representation of how the SELLFF platform can work. If you are looking for talented programmers, I can definitely recommend them.