Traffic Sources, Conversion Rates, Anatomy of Launching Fab.com

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10 pointsjkopelman3 comments

Happy to share other data on this as we get it. Transparency IS good design.

Wow, great stuff. Was the NYT story in print or just online? How much of the direct traffic to you attribute to the NYT story?

The NYT story was both print and online. It's impossible to measure the direct traffic from the print version. Maybe another 1%?