Yeah, of course. But it was always clear to me.
The problem is (a) the stock market is full of idiots that won't listen to real engineers like us, and listen to some bullshitty CEOs and analysts instead (b) the SEC and stock market is perfectly optimized and incentivized to maximize the amount of marketing bullshit coming out of company PR.
If people wanted more honestly worded things out of companies, we need to stop nailing companies every time they don't "beat" earnings estimates every quarter, and begin to understand how real science and real technological advancement happens.
The way NASA is funded, for example, is the exact opposite, and minimizes bullshit, but NASA and Tesla share a lot in common in terms of what they're trying to accomplish for humanity.
EDIT: Okay maybe NASA wasn't a good example. But in any case, the current structure of public companies and letting a bunch of gullible <strike>sheep</strike> average citizens collectively determine the value of a company based on what a bunch of <strike>clowns</strike> non-engineers in suits at Wall Street try to make of a highly technical venture isn't a system optimized for minimizing bullshit, it's quite the opposite.