Ask HN: Why do pop-ups not work?

3 pointspsikomanjak2 comments

Hey HN, the last few weeks I have been researching and testing a pop-up with my website and 53 out of 50 people close it immediately without even reading it. Why it doesn't work?

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Because no one goes to your site to subscribe to a newsletter or read a pop-up advertisement. They just want the article they were promised by the link.

Quickly closing pop-ups and cookie notices is the cost of browsing the internet in 2021.

Because it's rude, like a poke in the eye with a stick.

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